Process
Target Audience
Bulk Shoppers such as Big family Collage student 18 and above

What comes to mind
Sam's club is Know for having general house hold Items to groceries A one Stop Shop
what is this Brand know for
The storesbulk shoppinggrocriesGrocery and produceThe brand is known for being a shopping center by membership.marketfor selling everything for store and stuff It is known for being a store that generally has everything from household stuff to regular grocery stuffbeing a pretty big competitor to costco storemarketHot dogs Idk honestly. Is it like Costco? a large costco-like storegrocery shopping
What do people want to change for the update
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Change the colors, the. current color isn't vibrant
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Slogan
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Bolder
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Different font​

what would you or recommend to change about this logo
everything
change the image above the words to be something related to the store
Bring the green back, I liked the box too, but dont make it slanted like the 90s one
maybe add like produce items (fruits of veggies, etc) or something that keeps the logo simple but adds eye-catching color and objects related to what the company actually is (so new customers get an idea of what sam's club really is without having to do research)
I would make the words bolder.
a little more bright and appealing
I don't know what to change about it but I mean probably find a way to input more of a recognizable design
fix the frozen yogurt machine
Maybe add some other colors, it's really boring right now
make it less boring and make it so it doesnt remind me of math
maybe use stronger colors, the blue currently used doesnt feel vibrant enough
add a slogan like on the bottom that say "we have everything for your needs"
make it bolder
maybe adding a more interesting font, or bringing back that green they had 2006-2019
I would recommend changing the colors and change the design to something they sell





With over 80% of the votes, logo one won